Log in Register

Login to your account

Username *
Password *
Remember Me

Create an account

Fields marked with an asterisk (*) are required.
Name *
Username *
Password *
Verify password *
Email *
Verify email *

Search Ideabase

Industry
Company
Agency
Country
Prize
Year
Creative Concept
Type of content
Language
Level
Topics
Max's favourites

Life-saving Cable Project

Life-saving Cable Project

To prompt blood donations, Y&R created and patented an innovative cable which allows people to donate energy from one phone to another. The message is simple: “Donate energy to save a phone. Donate blood to save a life.” (http://yr.com/)

 

Reference: http://lifesavingcable.com/

Tags: Industry: No Profit
Company: Nar Mobile
Agency: YR
Country: Azerbaijan
Prize: London International Awards
Year: 2014
Language: English
Topics: Social Marketing