Accedi Registrati

Accedi all'area riservata

Username *
Password *
Ricordami

Crea un account

I campi contrassegnati dall'asterisco (*) sono richiesti.
Nome *
Username *
Password *
Ripeti password *
Email *
Ripeti email *

Cerca Ideabase

Industry
Company
Agency
Country
Prize
Year
Creative Concept
Type of content
Language
Level
Topics
Max's favourites
Totale: 36 risultati.
Tag: Level:Product level - Product
HOPE SOAP
HOPE SOAP - WHO Y&R In South Africa, thousands die every year in disadvantaged areas from preventable diseases like typhoid, diarrhea, pneumonia, and cholera. This is due to lack of hygiene. Worst of all, the diseases affect the most vulnerable and innocent - our children. Enter Hope Soap, a see-through bar of soap with a small toy inside. The only way for kids to get to the toy is to use  ...
I See Fries
The campaign leverages the mobile platform where users of Meitu are encouraged to snap pictures of everyday items that resemble fries and collect them into their virtual ‘McDonald’s Fries Box.’ By sharing the pictures on their social media channels, participants will have the opportunity to be rewarded with free fries at McDonald’s. The “I See Fries” campaign aims to encourage consumers to see an  ...
Tags: Industry:
Company:
Agency:
Country:
Prize:
Year:
Creative Concept: ,,,
Type of content:
Language:
Level:
Topics:
The Game Report
Gaming startup Bytro Labs wanted to convince potential investors and merger partners of not only their game developing skills, but their economic expertise, too. So, Serviceplan built the first business report that's also a playable game. Distributed as a simple text file containing Bytro Labs' regular business report, the text was written and formatted in a way that allowed it to function as prog ...
Tags: Industry:
Agency:
Country:
Prize:
Year:
Creative Concept:
Type of content:
Language:
Level:
Topics:
BookBook
IKEA distributes millions of catalogues every year to homes for free. In a time where tech devices are replacing books, how could we get people excited about the arrival of the catalogue in their mailboxes? By launching it like anything but a book. (http://www.bartleboglehegarty.com)
Tags: Industry:
Company:
Agency:
Country:
Prize:
Year:
Creative Concept:
Type of content:
Language:
Level:
Topics:
Animal Instincts Pet Condoms
Animal Instincts uses faux animal condoms to promote spay/neuter. The condom packages contain leaflets highlighting the importance of having your pet fixed. Users who try to browse the Animal Instincts website soon find the message, "There's only one real fix. Spay or neuter your pet. (https://www.sfspca.org/)  
Tags: Industry: ,
Company:
Agency:
Country:
Prize:
Year:
Creative Concept:
Type of content:
Language:
Level:
Topics:
Fairphone 2
We want your Fairphone to last as long as possible. The modular design and spare parts make it easy for anyone to repair, plus the integrated regular or slim cover protects it from drops. Regular software updates keep everything running smoothly. (https://shop.fairphone.com)  
Tags: Industry:
Company:
Agency:
Country:
Prize:
Year:
Creative Concept: ,,
Type of content:
Language:
Level:
Topics:
The Bible of Barbecue
The Bible of Barbecue  A beautiful book that you can keep on your shelf or tear to pieces to make the perfect barbecue.
Babolat
  Babolat Our work was to define a complete user experience, taking the racket from reading the data. Players and tennis players have clear data on their game and can share the fun way with a community. (http://ogilvyone-paris.com)  
Tags: Industry:
Company:
Agency: ,
Country:
Prize:
Year:
Creative Concept:
Type of content:
Language:
Level:
Topics:
Android KITKAT 4.4 - The future of confectionery
  Android KITKAT 4.4 - The future of confectionery KITKAT's Chief Breaks Officer tells us why KITKAT 4.4 is the future of confectionery. ( http://www.kitkat.com)    
Tags: Industry:
Company: ,
Agency:
Country:
Year:
Creative Concept:
Type of content:
Language:
Level:
Topics:
Too Depressing
Too Depressing Du partnered up with VOX to offer people a mid-week taste of the weekend by offering two tickets for the price of one. To communicate the offer, the idea was based on true human insights about movie genres and entertainment. The result was a series of unique ads that bring out the different elements of what makes a movie much more enjoyable when watched with a friend. Li ...
Adventure Awaits
Adventure Awaits Venture forth with Lurpak® Cook's Range to embark on new #FOODADVENTURES in the kitchen. To new frontiers, adventurous cooks.
The Beautiful Black List
  The Beautiful Black List Celebrating its 50th anniversary, D&AD exhibited successive Black Pencil works together for the first time. We named these collectively as the ‘Black List’ and executed the exhibition's total design. The main theme is that of the whale. (http://www.dandad.org)  
Tags: Industry:
Company:
Agency:
Country:
Prize:
Year:
Creative Concept:
Type of content:
Language:
Level:
Topics:
Suntory Whisky 3D on the Rocks
  Suntory Whisky 3D on the Rocks 3D on the Rocks by SUNTORY is the world’s first 3D-milled ice cube to enjoy whisky in your desired shape. Our specially designed CNC router shaves a one-of-a-kind ice creation just for you. Savor your whisky with a beautiful ice creation in your favorite shape, forged with the latest technology. (http://www.tbwahakuhodo.co)  
Tags: Industry:
Company:
Agency: ,
Country:
Year:
Creative Concept:
Type of content:
Language:
Level:
Topics:
The Technician
The Technician Roland Svensson's head measures 275 mm. The new Volvo FMX has 300 mm of ground clearance. See what a few centimetres more space can do. (http://www.fb.se)
Halo3 Believe
Halo3 Believe Halo players were more than just gamers. They were warriors who had spent years in the combat zones of Halo 1 and Halo 2. Halo 3 was to be their finest hour yet an epic defense of their home planet in the face of impossible odds. We wanted this campaign to be a monument to their greatest battle. This wasn't just the most successful game launch in history. I ...
Tags: Industry:
Company:
Country:
Prize:
Year:
Creative Concept: ,,
Type of content:
Language:
Level:
Topics:
CNN Go beyond borders
  CNN Go beyond borders With the Ambient staging "Go Beyond Borders" CNN International brings its new slogan eye-catching awareness. 40 km of "Go Beyond Borders" - tape to make the occasion of the 20th anniversary of the Berlin Wall through Berlin the former border again visible and tangible. (www.heimat-berlin.com)    
Tags: Industry:
Company: ,
Agency:
Country:
Year:
Creative Concept:
Type of content:
Language:
Level:
Topics:
Coca-Cola Velcro Billboard
Coca-Cola Velcro Billboard The aim was let people know about how the new Coca-cola Grip Bottle has a better grip for holding. So they made people experience the grip: the Velcro Poster. People literally hooked to the campaign. On the whole, a 3.8% brand volume growth in France compared to 2007. (http://www.demilked.com/)
Tags: Industry:
Company:
Agency:
Country:
Prize:
Year:
Creative Concept: ,
Type of content:
Language:
Level:
Topics:
Remotely controlled boot
  Remotely controlled boot We enable clients to experience at their homes the comfort of using remotely controlled boot of the new Skoda Superb Estate. We took advantage of the fact that most Poles watch TVP1 on channel 1 and TVP2 on channel 2. This is a Polish peculiarity dating back to Communist times when only these two TV channels were available. So we screened two spots simultaneousl ...
Tags: Industry:
Company: ,
Agency:
Country:
Year:
Type of content:
Language:
Level:
Topics:
The HIV+ Issue
Saatchi & Saatchi Geneva | Vangardist Magazine | The HIV+ Issue With an 80% increase in new cases, HIV is more real now than ever. But no one talks about it anymore, and there’s a growing stigma for those who carry the virus. Vangardist charged us to raise world awareness of the issue and the magazine. We transformed the magazine into the cause of the stigma itself and we printed ...
INTERMARCHE
INTERMARCHE - The freshest fresh orange juice brand Intermarché launched the campaign “The freshest orange juice brand” to prove that a chain of supermarkets could provide the freshest and the best orange juice ever. ( http://www.marcelww.com)
Tags: Industry:
Company:
Country:
Prize:
Year:
Creative Concept: ,
Type of content:
Language:
Level:
Topics: