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Arnold Works at Gold's: Arnold Works at Gold's Arnold Schwarzenegger went to Gold's Gym in Venice in disguise to raise money for the After-School All-Stars program. As a result this video went viral.

Tags: Industry: Cinema,Healthcare

Company: Omaze

Agency: Direct

Country: United States

Year: 2014

Type of content: Video case study

Language: English

Level: Marketing mix level - Direct marketing

Topics: Digital Marketing, Social Marketing, Viral Marketing

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