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Totale: 167 risultati.
Tag: Year:2014
Missing Kids Stamps
Missing Kids Stamps Raising awareness of missing and exploited children is the ever-present mission of the Missing Children’s Network. However, in a culture in which only a few missing children ever make headlines, raising and maintaining awareness of their plights is a constant challenge. Link to full case: http://www.loweroche.com/our-work/missing-kids/
Nomad Invisible Ramps
Nomad Invisible Ramps LOLA has launched a call to action for skaters to take back their cities with a new video made in collaboration with Nomad Skateboards and Sick of Bean Fest. The Nomad Invisible Ramps were a series of skateboard ramps camouflaged and placed around the city of Madrid for skaters to ride on. From afar it looked like the skaters were riding invisible ramps and you can see the  ...
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You Are My Son
You Are My Son Lowe SSP3 Colombia has launched its latest new campaign for the Colombian Ministry of Defence, with the continued objective of encouraging FARC Guerrillas to demobilise and return to society. ‘You are My Son’ is the follow up to the multi award winning ‘Operation Christmas’, ‘Rivers of Light’ and last year’s ‘Operation Bethlehem’. Again utilising intelligence from the MOD and the  ...
NS Bikes A tale of two Eccentrics
NS Bikes - A tale of two Eccentrics Last autumn Maciek and Wojtek took the new bikes for a spin in the mountains surrounding famous Austrian bike resort Leogang and we followed them around with a camera. Enjoy the video.     Link to the full story http://www.ns-bikes.com/a-tale-of-two-eccentrics,778,pl.htm
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OBI "Renovated Billboards"
OBI "Renovated Billboards" OBI pushes ads for DIY stores beyond showing paint, saws or hammers by advertising more beautiful homes. On different run down houses, OBI renovates an area the size of an advertising billboard. (https://www.youtube.com)  
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FIRST KISS
FIRST KISS  “First kiss“. This is what they call awkward moment before doing something special. (http://tvcommercialssongs.com)  
Microsoft Multiscreen campaign
Persil Small & Mighty and Microsoft Multiscreen campaign case study Unilever and Mindshare set Microsoft a challenge - Build a multiscreen marketing solution across the Microsoft eco-system of products, and create a successful media formula that could become both scalable and repeatable in the future. Here is what we come up with. (https://www.youtube.com)
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Hornbach Hammer
Hornbach Hammer The DIY store chain HORNBACH does not just sell products, they supply passion for their customer's DIY projects. To manifest this, HORNBACH bought a tank and forged it into a DIY icon: 7000 hammers. The integrated campaign represents the journey of the hammer, how it became a symbol, as well as the hype that followed. (http://www.dandad.org)  
World's First LIVE Tweeting Honey Badger
World's First LIVE Tweeting Honey Badger With the help of some innovative technology, we were able to transform one of the Jo'burg Zoo's very own animals into their official social media spokesanimal. We did this by creating a high-tech animal enclosure that enables the zoo's mascot, a resident honey badger named BG, to tweet about what he is doing and thinking throughout the day. As BG m ...
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The Street Store
The Street Store - Official video 2014 We created The Street Store – the world’s first rent-free, premises-free, free “pop-up clothing store” for the homeless, found entirely on the street and stocked by donations. (http://www.mcsaatchiabel.co)  
NIKE: MAKE EVERY YARD COUNT
NIKE: MAKE EVERY YARD COUNT In a country of a billion, A young cricketer in India never looks at a lack of space as a problem. He looks at it as an opportunity. An opportunity to hit the ground harder, to run faster, to jump higher and stand taller. He looks at the lack of space, and makes more room for his cricketing dreams. He stares down at his 22 yards and makes every yard count.  ...
THE PHOTOGENIC BEER KIRIN ICHIBAN
THE PHOTOGENIC BEER KIRIN ICHIBAN - Winner ADFEST 2014 Photogenic beer? The strong buzz around this original idea made the campaign a favorite in social media and a big winner for Kirin's Ichiban Shibori Frozen Draft. (http://www.hakuhodo.jp)
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Seats for Switzerland
SWISS International Airlines | Seats for Switzerland | Case Film And once again, people in Switzerland told us who they miss most in the world and long to hold in their arms again. Families and friends who live thousands of kilometres apart from each other, and yet feel really close. And like every story, these also have their endings: find out now which stories touched the jury and voters the m ...
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adidas - Nitrocharge Your Game
adidas - Nitrocharge Your Game [case] The new adidas nitrocharge football boot is packed with 5 features that give back energy to a player whenever he makes a move. And that's exactly what players experienced in Nitrocharge Your Game. The more physical energy players put in, the more explosive the game. At 5 key-moments in the game, each tying back to the 5 boot features, players complete ...
World's Toughest Job
World's Toughest Job - #worldstoughestjob The campaign showcases a series of real job interviews for "director of operations," an unpaid position that requires you to stand on your feet for 24 hours a day. Eventually the interview reveals that the post is already filled by mothers. (http://adage.com)
Coca-Cola Rainbow Nation
Coca-Cola Rainbow Nation - 20 years of democracy in South Africa In South Africa, a young democracy that has been dubbed 'The Rainbow Nation', April is Freedom month and 2014 marks the 20th anniversary of this democracy. In celebration of this, Coca-Cola are literally creating rainbows. Using sunlight, water, some fancy science and a little bit of magic, rainbows popped up all over the Johanne ...
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Nesu
Nesu - Cannes Lions 2014 Case The foundation is dedicated to changing the lives of children with disabilities. But he can not do that without our help, those who still believe in dreams. How would dream of going again. Or to play football. (http://www.moneda-viitor.ro/)  
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Paw Justice - Animal Strike
Paw Justice - Animal Strike This bill proposes amendments to the Animal Welfare Act 1999 to improve the enforceability, clarity, and transparency of the New Zealand animal welfare system. (http://www.parliament.nz)  
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Yes-No English
Yes-No English Procter and Gambles dishwashing liquid YES (Fairy) is hugely popular in Sweden. The problem is that some people, apparently, still say no to Yes. Thats why we launched a campaign to find these consumers and offer them an "alternative"; No. Voilá! Problem fixed - The power of Yes for people who say no to Yes. Being a brand campaign for Yes, the desired outcome is to present Yes a ...
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MegaFaces
MegaFaces - Sochi 2014 MegaFon Pavilion AXIS/Asif Khan/iart MegaFaces Pavilion in the Olympic Park in Sochi was an interactive high-tech structure with gigantic 3D portraits of dozens thousands of Russian fans shown on one of its walls by means of a special technical solution. Each visitor of the pavilion could take part in 3D scanning and find their place in history. 3D po ...