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Max's favourites
Total: 9 results found.
Tag: Creative Concept:Matrioska
HOPE SOAP
HOPE SOAP - WHO Y&R In South Africa, thousands die every year in disadvantaged areas from preventable diseases like typhoid, diarrhea, pneumonia, and cholera. This is due to lack of hygiene. Worst of all, the diseases affect the most vulnerable and innocent - our children. Enter Hope Soap, a see-through bar of soap with a small toy inside. The only way for kids to get to the toy is to use  ...
The Cookbook You Can Cook
A promotional item from Stouffer’s embeds seasoning within the pages of the cook-able cookbook For the recycling fiends out there who wish there was a way to reuse recipes in a new way, this cookbook is for you. Stouffer’s has unveiled a cook-able cookbook as part of their promotion for the brand’s new seasoning wraps. (https://www.thedailymeal.com)  
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The Game Report
Gaming startup Bytro Labs wanted to convince potential investors and merger partners of not only their game developing skills, but their economic expertise, too. So, Serviceplan built the first business report that's also a playable game. Distributed as a simple text file containing Bytro Labs' regular business report, the text was written and formatted in a way that allowed it to function as prog ...
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Dew Bottle Tool
Mountain Dew's core audience are practitioners of extreme sports and, amongst them, skateboarders. Skaters spend much of their time conquering new tricks and improving what they already know. The rest of their time is spent repairing their skateboards due to the tricks they can't yet land properly. To build upon Mountain Dew's relationship with this culture, Sancho BBDO developed the Dew Bottle To ...
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The Bible of Barbecue
The Bible of Barbecue  A beautiful book that you can keep on your shelf or tear to pieces to make the perfect barbecue.
GIRAFFAS The Goal Screen
GIRAFFAS The Goal Screen Fast food chain Giraffas presents a different experience to their customers: a mobile game that integrated with their smartphones and turns the tray paper into a virtual soccer field.  Rip the side of the paper tray, make a paper ball and flick it into the screen! A unique game that can only be played at Giraffas restaurants and turns meals much more fun. (https://w ...
News Bottle!
  News Bottle! In 2015 The Mainichi Newspapers created a campaign with the help of Densu Tokyo. They turned the mineral water packaging into the newspaper in order to target the young genreation.    
COLGATE PALMOLIVE
COLGATE PALMOLIVE - CAVITIES ATTACK AT NIGHT Targeting primary school children with very little or zero access to traditional or digital media, the creative idea led to a set of classroom posters that explained the importance of good oral health and how to achieve it.  With the Colgate distribution network growing into the deepest pockets of the country, it was decided to actually print th ...
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Kinder Surprise
Kinder Surprise, also known as a Kinder Egg or, in the original Italian, Kinder Sorpresa, is a confection manufactured by Italian company Ferrero. Originally intended for children, it has the form of a chocolate egg containing a small toy, often requiring assembly.
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