llegal BlackSupermarkets were created in Carrefour’s stores nationally to sell illegal varieties of cereals, vegetables, and fruits. Is been asked people to join the cause by buying our illegal range in our stores and by signing our petition on Change.org to change the law. Print, outdoor, web films and our instore BlackSupermarket installations revealed the absurdity of the law, and turned our il ...
"Halloween," a spot telling a heartbreaking story of a burn victim who is limited to one day a year where he feels comfortable in public. With the aim to sensitize the general public to what burn victims go through every day, the campaign hopes to encourage society to understand what they go through on a daily basis. (http://tbwa.com)
Ce spot TV d’Intermarché, c’est l’histoire d’une romance, entre un jeune homme aux mauvaises habitudes alimentaires qui tombe sous le charme d’une jolie et jeune caissière du magasin. Pendant 3 minutes, on le découvre changer son alimentation pour mieux l’impressionner. (https://lareclame.fr)
Intermarché launched the Inglorious Fruits&Vegetables, a film, print, poster and radio campaign, celebrating the beauty of the Grotesque Apple, the Ridiculous Potato, the Hideous Orange, the Failed Lemon, the Disfigured Eggplant, the Ugly Carrot, and the Unfortunate Clementine. Now you can eat five a day inglorious fruits and vegetables. As good, but 30% cheaper. The inglorious Fruits&Vege ...
Transavia-eBay
Transavia.com s'appuie sur un partenariat unique avec eBay en France et propose de convertir les objets inutilisés en billets d'avion. (http://www.lesgaulois.com)
'Hands Off' di Marcel Paris per Marc Dorcel
With HANDS OFF, Marc Dorcel decided to demonstrate that quality comes at a price. For one week, he decided to give an exclusive free access to his entire library but under one little condition : take on the challenge to keep their hands on the keyboard. (http://www.marcelww.com)
Backup memory - Samsung Advert 2015
The Backup Memory is the first mobile application targeted to people with Alzheimer's as well as their families. It’s an online platform aimed at connecting patients’ profiles with those of their circle of friends and acquaintances. In real time and directly to their phones, the app provides patients with reminders of the identity of the person entering their ...
Milka Last Square Case Study, Cannes Lions 2014
Pour faire vivre la promesse de marque Milka « Osez la tendresse », nous avons donc décidé d'utiliser la tablette elle-même pour inciter les gens à partager leur dernier carré. Tout simplement en retirant le dernier carré de chaque tablette et en proposant de le récupérer pour soi, ou d'oser la tendresse en l'offrant à un proche. (https://www. ...
Contrex mineral water - stripper commercial
Sometimes a commercial just makes you sit up and pay attention, brings a smile to your face and stops you from popping off to do something else when the advertising break kicks in.
And occasionally it might just be a good deal more entertaining than the actual programme you were watching in the first place.
Such is surely the case of one s ...
