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Creative Concept
Total: 1 results found.
Tag: Company:EVOC
The EVOC Indestructible Billboard
The EVOC Indestructible Billboard Publicis Munich has produced a stunt in the streets of Berlin for outdoor sports brand EVOC to highlight the protective nature of their backpacks. The EVOC backpack absorbs up to 80% of any impact to the back. Passers-by were invited to punch a backpack on an “Indestructible Billboard”. Link to full case: https://publicisworldwide.wordpress.com/2012/ ...